In a breathtaking display of commitment to youth athletics, volunteers in Prince Albert are literally rising to new heights this summer with an innovative fundraising initiative that has captured the community’s imagination. The “Elevate Our Youth” campaign, launching next month, will see participants suspended 40 feet above ground on a construction crane platform for 24 hours to raise critical funds for underprivileged children’s sports programs.
“We wanted to create something visually striking that represents the lift we’re trying to give these kids,” explains James Thornton, campaign director for Kids Sports Canada. “When a child can’t participate in sports due to financial barriers, they’re essentially grounded while watching others soar. This fundraiser symbolizes our commitment to elevating their opportunities.”
The initiative aims to address a growing concern across Canadian communities – the prohibitive costs of youth sports participation. Recent statistics from Sport Canada indicate that families spend an average of $1,200 annually per child in organized sports, with hockey expenses often exceeding $3,000. For many households struggling with today’s economic pressures, these costs have become insurmountable barriers.
Participants in the aerial fundraiser will include local business leaders, politicians, and community figures who have volunteered to endure the 24-hour platform stay. Each volunteer has committed to raising a minimum of $5,000 through pledges and sponsorships. Safety protocols developed with local construction companies ensure participants will remain secure throughout the event, with the platform equipped with basic amenities and weather protection.
“The metaphor isn’t lost on us – we’re putting ourselves in an uncomfortable position temporarily to highlight the discomfort faced by children who can’t join their peers in sports activities,” notes city councillor Diana Matheson, one of the first to register. “The view from up there will be spectacular, but it also provides perspective on the bigger picture of what we’re trying to accomplish.”
The fundraiser has garnered significant support from the local business community. Prince Albert Construction has donated the use of their crane and safety personnel, while several restaurants have pledged to provide meals for participants during their elevated stay. Local media outlets will broadcast live updates, with participants sharing their experiences via social media to drive additional donations.
Sports accessibility advocate Michael Rousseau emphasizes the importance of such initiatives: “The benefits of sports participation extend far beyond physical fitness. Children develop teamwork skills, discipline, confidence, and social connections that serve them throughout life. When financial barriers prevent participation, we’re not just denying them recreation – we’re limiting their developmental opportunities.”
Funds raised will provide equipment, registration fees, and transportation assistance for children from low-income families. The organization has established partnerships with multiple sports leagues to ensure streamlined access once financial barriers are removed.
Community response has already exceeded expectations, with early donations surpassing $25,000 before the first participant has even left the ground. Organizers hope to reach their ambitious $100,000 target by the conclusion of the event.
As preparations continue for this literal and figurative high point in local fundraising, the question remains: in a country that prides itself on inclusivity and opportunity, how can we ensure that every child has access to the transformative power of sports regardless of their family’s financial situation?
